New Business Development

Get New Business.

Most business owners have no shortage of opportunities they could pursue.

New customers. New markets. New products and services. New sales channels. New partnerships.

The challenge is deciding what’s worth pursuing—and finding the time and capacity to move it forward.

That’s where I come in.

I work alongside business owners to identify, develop and pursue new sources of business—on a flexible, part-time basis.

Turning promising opportunities into new business.

Sometimes you already see the opportunity. Other times, we need to find it.

Depending on your business and priorities, I might:

  • Identify and pursue promising customers or larger accounts

  • Explore a new market or customer segment

  • Develop and test a new product, service or offer

  • Open a new sales channel

  • Identify and pursue potential partners

  • Research an opportunity and assess its potential

  • Make introductions and open doors

  • Develop positioning, articles and materials to support outreach

  • Help move promising conversations toward actual business

I’m especially interested in opportunities that can become meaningful, ongoing sources of revenue.

The work varies. The objective stays the same: bring in new business.

Find. Focus. Fast-track.

I work independently with a small number of owners, giving new business development ongoing attention.

Together, we choose one or two priorities. I take responsibility for moving the work forward and stay in regular contact with you.

Find. Identify promising sources of new business.

Focus. Choose the opportunities worth pursuing, shape the offer and establish practical next steps.

Fast-track. Do the research, development, outreach and follow-through needed to move toward actual business.

You bring your knowledge of the business and make the key decisions. I bring an entrepreneurial perspective, dedicated time and hands-on work.

More than advice. I do the work.

Articles and newsletters for business owners.

Your experience and ideas can give customers a reason to stay connected—and prospective customers a better understanding of what you bring.

I help turn those ideas into short, useful articles and email newsletters that sound like you and matter to your audience.

We start with a conversation. I help find the strongest idea, shape the message and write the piece. You review and approve it, and your team handles publishing or sending.

This can be part of our business development work or a separate monthly writing service.

Start with a clear priority.

You don’t need to hire a full-time business development person to give new business consistent attention.

We can begin with one priority and an agreed monthly commitment. That gives us room to understand the opportunity, develop an approach and start pursuing it.

I generally work on an ongoing monthly basis. The fee depends on the scope, time and level of involvement we agree on.

We review progress together and adjust as we learn what’s working and where the strongest opportunities are.

A coffee counter inside a cafe with a menu board on the wall, shelves with coffee bags, a person is pouring a drink, and various coffee-making equipment and supplies visible on the counter.
A man with a beard working with a sewing machine in a workshop.
Top-down view of a wooden table with a black coffee mug with a paper filter inside, a silver metal teapot, a yellow book titled 'FIELDBOOK NOTES,' a checked cloth with red, black, and white stripes, and scattered small purple and white flowers and coffee beans.

Ready to pursue new business?

Let’s talk about your business, the opportunities you see and where I could help.